Tawana Motel

National Register Listing
Street Address:
7501 North Ocean Blvd., Myrtle Beach, SC (Horry County)
Alternate Name:
Holiday Shores Motel

NRHP Nomination

NRHP Maps

Record Number:
S10817726033
Description and Narrative:
The Tawana Motel, later known as the Holiday Shores Motel, was constructed in 1965-1966 in Myrtle Beach, South Carolina. It is listed for its association with the city’s mid-twentieth century rise as a tourist destination and as a locally significant example of Populuxe architecture. The motel consists of two L-shaped buildings and a single-family home situated at the corner of North Ocean Boulevard and 75th Avenue North. The two L-shaped buildings are oriented in a way that encloses the courtyard in the center of the property. The buildings are concrete block and feature aluminum and glass storefronts along their interior elevations, providing visual access to the courtyard. The second floors of these buildings feature painted metal railings which reflect the modern, Populuxe-style aesthetic of the 1965 construction date. The buildings’ flat roofs, construction materials, and sleek design are characteristic of the International Style. The use of storefront-style windows on the interior elevations gives ample natural light to the guest rooms and invites the landscaped courtyard to come inside the rooms, following the tenet of Modernism. A frame construction ranch house predates the motel and was the home of the motel owners. The motel utilizes its position on the corner to be highly visible to passing motorists on the busy thoroughfare of Ocean Boulevard. There, it and similarly affordable, family-owned motels helped expand popular access to leisure and recreation, undergirding Myrtle Beach’s modern tourism industry. The motel’s original form and design are maintained, signifying its architectural integrity. Listed in the National Register May 13, 2019.
Period of Significance:
1965 – 1969
Level of Significance:
Local
Area of Significance:
Architecture;Entertainment/Recreation
National Register Determination:
listed
Date of Certification:
May 13 2019

Related places
Myrtle Beach
Horry County